How Brands Grow on Reddit over Time

In today's challenging market, brand success depends on investing in meaningful conversations with consumers to shape your message and understand the consumer’s needs. Backed by research from Kantar, this session uncovers how conversations with customers on Reddit drives brand growth over time for Financial Services brands, connecting advertisers with an unduplicated, leaned-in audience at scale. Learn which strategies help brands build stronger long-term performance, and why Reddit is an essential force in the media mix.

Today’s marketing environment isn’t focused on just reaching audiences but driving sustained brand growth over time. Reddit stands apart as a platform where conversations shape decisions, giving advertisers a unique opportunity to tap into a passionate, unduplicated audience found nowhere else. Teaming up with Kantar, we’ve uncovered how Reddit contributes to long-term brand performance within the Financial Services sector, isolating its impact inside the broader media mix. Join us to discover which tactics deliver outsized brand lift, why meeting redditors at their most leaned-in moments is so effective, and how to harness the power of conversations for long-term growth.