●
From Cool to Critical: Turning Brand Experiences into Growth Engines
This session explores how brand experiences fuel growth and create lasting impact. Leaders from Canva, Square and C2 Montréal share how they craft activations that celebrate entrepreneurs and enterprises, scale communities across cultures, and blend creativity with measurable results. Discover how experiential moves from cool to critical, building connections and driving business outcomes.
Speakers
Key Takeaways
- Turn experiences into business wins
- Create connections that last
- Scale creativity with impact
Presented by
