BFFs IRL: Josh & Brianna Shaping Gen Z’s Cultural Pulse

Speakers

Key Takeaways

  1. How BFFs built a massive, loyal Gen Z audience through raw honesty and relatable storytelling
  2. Strategies for turning viral moments into lasting cultural influence
  3. The role of authentic conversations in driving mental health awareness and social dialogue
  4. Insights into navigating and shaping the evolving creator economy
  5. Behind-the-scenes of growing a media brand that blends pop culture, comedy, and real talk
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Advertising Week