Lauren Anselmo
Group Director of Paid Media
Moroch
Lauren oversees site direct and programmatic media practices at Moroch and is responsible for evaluating and establishing vendor relationships across media, measurement and ad tech related to publisher-direct and programmatic channels. Her voice is influential for digital media buying at the agency; striving for innovation and sophistication on all media types that can be purchased across these channels.
Before joining Moroch, Lauren spent nearly a decade in client strategy and planning at an ad tech company. When she’s not meticulously organizing her e-mail, you can find Lauren and her husband attending local concerts every week, figuring out her next tattoo, chasing her cat Tini [pronounced tee-nee] around, or shamelessly cheering on her LSU Tigers (GEAUX!).