Jeff  Minsky

Jeff Minsky

Vice President, Ai & Marketing Futures

Association of National Advertisers | ANA

Jeff Minsky is VP of AI and Marketing Futures at the Association of National Advertisers, where he partners with industry leaders to chart the third digital transformation (Web 1.0, the Broadband Era, and now AI). For nearly three decades, he has been a trusted advisor and innovator, guiding brands like IBM, Pepsi, Visa, McDonald’s, Hilton, Clorox, and Nissan through change. His career spans DeWitt Media, Ogilvy, Rapp Collins, OMD Digital, and Omnicom Media Group, blending media strategy with a reputation as a “practical futurist.” Minsky co-authored the first Standard Terms and Conditions for Digital Media Buying ratified by the 4As and IAB, earned multiple Effies and OMMIEs, and has led C-suites through CES for 20+ years. Beyond strategy, he shares expertise as a MediaVillage columnist, podcast host, university lecturer, and Effie judge. At the intersection of innovation and impact, Minsky bridges cutting-edge tech with marketing relevance.

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